Six businessmen–Frank Manly, Albert Goslee, and brothers Charles, Edward, George, and Joseph Raub–organized Indianapolis Life on July 4, 1905. Six days later, Indianapolis Life was incorporated as a mutual life insurance company, which meant policyholders (rather than stockholders) owned the company. This structure was unusual because most insurance companies at this time were founded as stock companies that evolved into mutual companies when the stock was retired.

Panoramic view of a large group of people.
20th Anniversary Home Coming, Indianapolis Life Insurance Company, 1925 Credit: Indiana Historical Society View Source

By November 1905, Indianapolis Life had sold the 250 life insurance policies required to officially engage in business. Two years later, the company relocated from its first office in the Indianapolis Traction Terminal building to a larger space in the newly constructed Board Of Trade building.

In 1923, the insurer purchased the mansion of former U.S. Vice President Charles Warren Fairbanks at 29th and Meridian streets for its home office. A series of additions were made in 1956, 1960, 1980, and 1985 to the back of this property to accommodate the company’s growth.

The large three-story home is made of brick, with limestone pilasters, columns, decorative cornices and trim. It has twin, hipped roofs set with dormer windows. The style been described as Italian Renaissance, English Baroque and Colonial.
Indianapolis Life Insurance Company building, ca. 1920s Credit: General photograph collection, Rare Books and Manuscripts, Indiana State Library View Source

Throughout its history, Indianapolis Life specialized in individual life, annuity, and disability insurance. As the company grew, its financial figures increased. During the insurer’s golden anniversary in 1955, it reported $95 million in assets and $324 million in life insurance policies. In the early 1990s, over $1 billion in assets and more than $11 billion in life insurance policies were listed.

In addition to the Fairbanks Mansion, Indianapolis Life’s headquarters expanded to include the adjoining Louis H. Levey Mansion, which the company purchased in 1978, and a larger office building for employees (one section built in 1950 and the other constructed in 1980). The properties on this campus, known as Historic Square, underwent renovation from 2000 to 2001.

After a 1997 merger agreement with American United Life (later known as ONE AMERICA FINANCIAL PARTNERS ) fell through, Indianapolis Life announced in January 2000 its consolidation with Iowa-based American Mutual Holding Company (AMHC) in a $368 million cash-for-stock deal. Upon publication of this news, Indianapolis Life was the eighth-largest Indiana-based life insurer with assets of $5.7 billion.

The AMHC merger took 18 months to complete. When both insurers converted from mutual-owned companies to stock-based entities, AMHC reportedly issued 11.25 million shares in the new stock company, AmerUs Life Group to Indianapolis Life policyholders. It also made a $100 million investment in the subsidiary Indianapolis Group Life. Hundreds of layoffs followed in the aftermath of this consolidation. For Indianapolis Life Group, the reduction in workforce resulted in the relocation of the company from its Historic Square campus to much smaller offices at Keystone at the Crossing. The International Medical Group purchased the Historic Square campus in 2004.

On November 15, 2006, British-based Aviva PLC announced its agreement to purchase AmerUsLife Group for $2.9 billion. All of AmerUs’ major subsidiaries, including Indianapolis Life, were included in this deal. Two years later, Aviva’s Board and Directors signed a resolution that led to the demise of Indianapolis Life.

Revised February 2021
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